How to Defuse a Public Relations Crisis

Nov 15th, 2004 | By | Category: 16-2: Tribal College Research, Voices
By Joye LeBeau

Most universities off of the reservation have long known how to use the media’s attention. In contrast, tribal colleges have, for the most part, ignored the possibilities. We need to be able to tell our stories, and we need to learn how to best use the media to our benefit. TCJ PAID CONTENT


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